The annual NEC motorcycle show is still a few months away. However, organiser MCIA Events continues to reveal new attractions for this year’s event.

The latest announcement confirms a new partnership with the ABR Festival team. They will create a dedicated ABR Festival zone as part of Motorcycle Live (MCL) at the NEC.

The atmosphere will differ from the summer festival at Ragley Hall. Even so, organisers promise something for every adventure rider. The new area will welcome experienced travellers and riders planning their first adventure.

Organisers describe the attraction as “a little slice of the ABR Festival in the middle of winter.” The zone will be located in NEC Hall 3.

Visitors can enjoy interviews, masterclasses, panel discussions, and live talks. Well-known names from the adventure motorcycling world will appear throughout the event. The ABR team will also recreate several popular festival features.

Discount Trade Tickets

Away from the ABR zone, Motorcycle Live will offer plenty of other attractions. Visitors can enjoy manufacturer displays, trade stands, test rides, and race bike exhibitions. The show will also feature indoor FMX and trials stunt displays. Riders aged over 14 can try the free learn-to-ride experience, while electric motorcycle demonstrations will also return.

The organisers have introduced several ticket offers. Eligible trade visitors can buy tickets for £5 each. Advance tickets cost £36.50 and include a free Spada waterproof rucksack worth £45. Advance car parking costs £10, while motorcycle parking remains free.

Visitors travelling from outside the UK can save 20% on selected Irish Ferries crossings from Ireland and Calais. A separate 20% rail discount is also available for travel to the NEC during the show.

Motorcycle Live 2026 takes place at the NEC Birmingham from 21-29 November. For more information, visit www.motorcyclelive.co.uk.